Portfolio Description

Participant:  GetALoadOfDisney


Gender:  Female


Age:  23


HH Income:  $40K – $59


Residence:  California


Profession:  Event Services


1) How often and why do you check the news?

In the morning
Before Work
➔ At Lunch
During Work
➔ In the Evening
Before I Sleep
Constantly throughout the day (every hour)
➔ When Alerted

2) What is your most important type of news?

Local News
National News
➔ International News
Breaking News

3) News categories I frequently visit

Things happening in the World
Politics

4) My overall rating of the organization of news stories presented on the page

5) How inviting and easy to comprehend do I find this page?

6) Do I enjoy the fonts and colors used on this page?

7) Do I enjoy the look and feel of this page?

8) Do I trust the content presented on this page to be accurate and authoritative?

9) Which site would I prefer?

➔ New Design
Existing Design

10) Which of the following aspects do I like about the site you preferred

➔ Typography and Fonts
➔ Layout and presentation of content
➔ Amount of stories displayed
➔ Overall feel of the page
Something else

11) Am I familiar with NewsNation?

Yes
No
➔ I don’t know

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